Toyota sales slide as aggressive price cuts by BYD, Chinese EV makers take effect
Baua Electric
JULY 30, 2024
Toyota’s global sales fell over 5% last month, partly driven by the impact of BYD’s price cuts in key markets like China, Southeast Asia, and even Japan. Toyota blamed the fallout on the “challenging market environment” and “intensified price competition” in the region. BYD also recently launched its first electric MPV in Indonesia.
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