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Pike Survey: 48% of US Consumers Interested in Purchasing a PHEV40

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Expressed interest in PHEV40 purchases. According to a new survey from Pike Research, 48% of prospective US consumers would be “extremely” or “very” interested in purchasing a PHEV with a 40-mile range on a single charge (PHEV40), given electricity cost equivalent of $0.75 Click to enlarge. Click to enlarge.

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Survey of California plug-in vehicle owners highlights charging behavior

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Californians own more than 12,000 plug-in electric vehicles (PEVs), roughly 35% of all plug-in vehicles in the United States. As of July 2012, approximately 1,000 new plug-in vehicles are being sold in the state every month. This is the largest plug-in electric vehicle owner survey ever taken in California.

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Pike Research US consumer survey finds decreasing fundamental interest in plug-in electric vehicles

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A new Pike Research survey assessing US consumer demand, preferences, and price sensitivity for plug-in electric vehicles (PEVs) and electric vehicle. US consumer interest in PEVs, 2012. Source: Pike Research. Click to enlarge. per gallon. per gallon. Pike Research conducted a similar survey in 2010 and.

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Ford C-MAX Energi plug-in hybrid heading to select US showrooms

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Overview of the C-MAX Energi plug-in hybrid. Ford began production of the 2013 C-MAX Energi plug-in hybrid vehicle ( earlier post ) at Michigan Assembly in October, and the vehicles are heading for showrooms. Click to enlarge. Earlier post.). Earlier post.). Starting MSRP is $29,995 (after a federal tax credit). Earlier post.).

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Ernst Young Survey Finds Roughly 60% of Chinese Consumers Would Consider Purchasing a Plug-in Vehicle

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Chinese consumers led in their consideration of a plug-in vehicle purchase. According to a new survey by Ernst & Young’s Global Automotive Center, roughly 60% of respondents in China said they would consider purchasing a plug-in hybrid or electric vehicle. Click to enlarge.

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Pike survey finds unproven technology and reliability concerns may hinder consumer demand for plug-in electric vehicle, although about 44% of respondents are interested in purchasing one

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Consumer interest in electric vehicles. However, the flip side of the survey was that about 44% of respondents stated that they would be “extremely” or “very” interested in purchasing a PEV with a driving range of 40 to 100 miles and an electricity cost equivalent of $0.75 Source: Pike Research. Click to enlarge. per gallon. .

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EPRI: lifetime cost of ownership of plug-ins is roughly comparable with conventional vehicles

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Consumers who purchase an electric vehicle will find that lifetime costs to own the vehicle are competitive with conventional and hybrid vehicles, according to an analysis conducted by the Electric Power Research Institute (EPRI). —“Total Cost of Ownership for Current Plug-in Electric Vehicles”.

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