AlixPartners finds limited consumer willingness to pay for autonomous vehicles but enthusiasm for robo-taxis
Green Car Congress
FEBRUARY 9, 2020
At the same time, the survey results also suggest enthusiasm for autonomous robot-taxis. In the US, 44% said they’d consider swapping their personal vehicle for ride-hailing under such circumstances. Americans surveyed said they’d be willing to pay just a 9% premium—or $1,868 versus $1,709.
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