Stellantis CEO struggles to sell Jeeps in the golden era of SUVs
Baua Electric
JULY 27, 2024
His emphasis on trying to protect profit margin left Stellantis charging higher prices for older products than what rivals had on the market, leading to lost share and elevated inventory. s gain — the maker of the Explorer, Escape and Bronco sold more than 400,000 blue oval-badged SUVs in the first half, a record. million ($39.7
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