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At a “Go Further with Ford” event in Amsterdam, Ford Motor Company detailed plans for an aggressive product acceleration in Europe, targeting opportunities for growth in the large car, SUV and commercial vehicle segments while emphasizing fuel economy and enabling technologies such as the EcoBoost engines. and planned for sale in 2014.
Ford’s Michigan Assembly Plant is starting production of the 2012 Focus Electric ( earlier post )—a five-passenger, battery-electric car Ford expects will achieve more than a 100 miles per gallon equivalent (MPGe) fuel economy rating. Optimized gear ratios enabling improvement in fuel economy. 1 gallon of gasoline=33.7
As such, the theory regarding fleet manager EV adoption should be updated now that the automobiles are available for sale and revealed consumer behavior (empirical data) can be analyzed. This would likely lead to increased adoption rates and consequently additional improvements through learning-by-doing and economies of scale.
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