Escalade IQ on the Horizon at Cadillac
The Truth About Cars
MAY 22, 2023
With the Lyriq already out in the wild and Celestiq in the hopper, plus a mysterious Vistiq and Lumistiq waiting in the wings, it doesn’t take an MBA in marketing to figure out Cadillac’s new naming scheme. Specifically, it has been explained that the IQ designation is “Cadillac’s EV nomenclature” as it first debuted on the Lyriq.
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