Green Car Congress

JULY 18, 2023

Ford is cutting the prices on its entire F150 Lightning electric pickup truck lineup, with reductions ranging from $9,979 for the Pro to $6,079 for the top-of-the-line Platinum Extended Range. In addition, Ford Credit is offering eligible buyers interest rates as low as 1.9% APR for 36-months.

F-150 150

F-150 Ford Price Extended Range 150

Teslarati

JULY 17, 2023

Chief Customer Officer for Ford, Marin Gjaja, commented on this: “Shortly after launching the F-150 Lightning, rapidly rising material costs, supply constraints, and other factors drove up the cost of the EV truck for Ford and our customers. At one point, Ford expected the Pro to be just below $40,000.

F-150 92

F-150 Ford Price Extended Range 92

Tony Karrer Delicious EVdriven

APRIL 21, 2009

Despite this, a 2003 EPRI study , assuming only $2/gallon gas , zero buying incentives, and a PHEV premium of $3-$5,000 more than standard hybrids, shows that the total lifetime cost of ownership for a PHEV will be lower than that of any other vehicle type -- so the payback will be there. How do fuel cell cars fit into the picture?

PHEV 37

PHEV Nickel Metal Hydride Prius EPRI 37