Ford unveils global small car concept in Brazil; targeting sub-B compact segment in developing markets
Green Car Congress
NOVEMBER 17, 2013
Ford unveiled the Ka Concept in conjunction with the opening ceremony of Ford’s Northeast Industrial Complex in Camaçari, Brazil. The Ka Concept strategically positions the company to address global demand for sub-B compact vehicles, a segment that is projected to increase to approximately 6.2 Ford Ka Concept.
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