Michelin doesn’t want you to buy as many EV tires
Baua Electric
MAY 17, 2024
Michelin sees a future in which its tires might be more expensive but last much longer and be much less impactful on the environment. It takes a lot of simulation tools to provide a match for the car, then rounds of final testing with the car. It has to be cost-effective to recover and reuse materials, too. As the U.K.
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