Accenture Study Finds Consumers Will Require More Than Fuel Savings From Hybrid and Electric Vehicles; Cost, Vehicle Dynamics, In-Vehicle Services
Green Car Congress
MARCH 8, 2010
According to a new Accenture study of 1,800 consumers in Germany, France, Italy, Canada and the US, while interest in hybrid and electric vehicles may be growing, consumers do not see fuel savings as the only purchasing factor and are demanding more from automakers. More likely to purchase a hybrid in the next two years.
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