Forget Tesla and BYD: Cadillac is shooting for the (three-point) stars in Australia with 2024 Lyriq electric car to spearhead multi-model rollout
EV Central
MAY 10, 2024
Cadillac will be a “tier-one luxury brand” in Australia, with the incoming Lyriq EV to be followed by a fleet of a high-end electric vehicles that will target Mercedes-Benz, BMW and Lexus in our market. “Obviously the foundation of that is the Ultium platform. .”
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