Polk: 35% of hybrid owners buying hybrids again
Green Car Congress
APRIL 9, 2012
In the case of Honda hybrid owners, more than 52% of them stayed with the Honda brand, while just under 20% of this same owner group bought another hybrid vehicle from any brand. The repurchase rates of hybrid vehicles are an indication that consumers are continuing to seek alternative solutions to high fuel prices. Data: Polk.
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