Green Car Congress

AUGUST 3, 2010

Bright Automotive, the developer of the purpose-built, plug-in hybrid IDEA ( earlier post ), and General Motors Co. Funding through GM Ventures will allow Bright to begin ramping up the development of the production program for the IDEA in the third quarter of 2010. Reuben Munger, Bright Automotive Chairman and CEO.

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Bright Automotive GM PHEV General Motors 207

Green Car Congress

AUGUST 11, 2009

Start-up Bright Automotive, which in May unveiled its IDEA concept series plug-in hybrid light commercial van ( earlier post ), will convert VW Transporter vans with the series hybrid Bright powertrain as a bridge between the concept and the production version of the IDEA. The Bright IDEA and Transporter PHEV.

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Bright Automotive Convert Plug-in Transportation 210

Green Car Congress

OCTOBER 26, 2009

Bright Automotive, Inc., the developer of the purpose-built, plug-in hybrid IDEA ( earlier post ) launched of Bright eSolutions to support automotive customers worldwide to accelerate vehicle electrification, lightweighting, and overall platform efficiency. As part of the $1.4 IDEA performance upgrade.

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Bright Automotive Hybrid IDEA Vehicles 186

All Cars Electric

OCTOBER 21, 2009

In response to owners of the IDEA PHEV commercial vehicle, Bright Automotive has upgraded the vehicle to deliver 40 miles of electric only range and almost 40 mpg in hybrid mode. As Bright Automotive said CEO John E.

IDEA 45

IDEA Bright Automotive MPG PHEV 45

Tony Karrer Delicious EVdriven

APRIL 21, 2009

This is from "Commercializing Plug-In Hybrids" (pdf), the current CalCars 24-slide presentation about PHEVs available along with other documents at CalCars Downloads. DaimlerChrysler has presented plug-in hybrids in commercial vans that have enough room to store the batteries, but the technology is not quite ripe for cars."Plug-in

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Plug-in Plug Hybrid Lithium Ion 45