Driving Dystopia: BMW Sneaks Subscription Services Back Into Vehicles
The Truth About Cars
JULY 23, 2024
BMW resuming its push for subscription services dates back to January, when news leaked that it planned to add power to some of its all-electric models in exchange for an annual fee of $1,200. Customers can buy the feature outright and BMW will likewise allow drivers to subscribe on a monthly or annual basis.
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