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Nissan Is Bleeding Market Share And Dealer Profitability

The Truth About Cars

Image: Nissan Nissan dealers in the United States are living through a traumatic experience. Profitability has plummeted to its worst in 15 years, leaving almost 40% of Nissan's 1,071 dealers hemorrhaging money. Image: Nissan Some say Nissan simply has too many dealerships. down from 7.7%

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Nissan Dealers May Foot the Bill for the Brand's Price-Cutting Sales Strategy

The Truth About Cars

Cutting new-car prices is a great way to boost sales, but it’s not always kind to the dealers stuck with the inventory. Nissan gave its franchisees authorization to sell vehicles below invoice, but some stores are unhappy with the brand’s shifting attitudes toward their profitability.

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Report: Dealer Claims Nissan Planning Fresh Armada and a Range of New EVs

The Truth About Cars

Automakers never talk about future products with the media, but dealers often get previews of upcoming models and lineup changes. Automotive News recently reported that Nissan showed off a next-generation Armada SUV, and the changes are said to make the full-size family hauler more “Range Rover-like.”

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Nissan Reduces Output of Two Popular Models In Hopes of Improving Inventory Glut

The Truth About Cars

Nissan dealers have struggled with profitability amid a glut of inventory and diminishing buyer interest, but the automaker has taken steps to improve the situation. Earlier this year, Nissan implemented new incentives that helped clear some of the overstock, and now, the company is cutting production of two of its most popular models.

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Nissan Rental Sales: The Altima Might Remain the Fastest Car on the Road

The Truth About Cars

If you’ve rented a car in recent years, there’s a great chance you were offered a Nissan of some sort. Whether it’s the Altima or Rogue, Nissan has long relied heavily on fleet sales, and the company’s most recent sales numbers show that the habit hasn’t died yet. Though those numbers don’t look great for Nissan, its leader of U.S.

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Nissan to Eventually Kill Sedans But the Sentra Will Remain

The Truth About Cars

The Nissan Altima has become a meme for being super common and often in a state of complete disarray on the roads. The popular sedan might lose its spot in the automaker’s catalog, however, as Nissan reportedly plans to chop the Altima after 2026. Despite its troubles, Nissan has some bright spots.

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Nissan Gives the GT-R a Proper Sendoff with Two Limited-Edition Cars

The Truth About Cars

The Nissan GT-R has been around for so long that it’d be easy to assume it would always be on sale, but that’s not the case. Nissan recently confirmed that the 2024 model year would be the car’s last, and to celebrate its sendoff, the automaker is releasing two limited-edition models. Images: Nissan] Become a& TTAC& insider.

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