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Honda Cars had launched the Elevate SUV in India in September 2023. It comes at a starting price of 11.91 Honda Elevate is the only SUV from the Japanese auto giant in India. It rivals the likes of Hyundai Creta, Kia Seltos and Maruti Suzuki Grand Vitara in the compact SUV segment. The price goes up to 16.73
And while Maruti also dabbled with a failed experiment called WagonR Stingray (priced slightly higher), it is the OG WagonR that continued to call the shots along with tag-team partner Alto. Maruti Suzuki WagonR Stingray was a marginally fancier version of the model but with a slightly premium price tag that most buyers were unwilling to pay.
Honda sold about 1 lakh Elevate SUVs in the past 18 months and about 59 per cent of cars sold were ZX trim. The Honda Elevate is a boxy SUV and is exported to countries like Japan, South Africa, Nepal and Bhutan. Additionally, about 79 per cent of buyers opted for the Honda Elevate SUV mated to a CVT transmission.
million or 32 lakh) of WagonR in the country and also exported it under the Suzuki moniker to several foreign markets like Bangladesh, Bhutan and Nepal, among others. There is also a sustained preference towards SUV body type and models like Nissan Magnite have entered the fray at price points that are close to that of the WagonR.
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