Mahindra & Mahindra’s double play: Sustaining ICE, accelerating EVs | Autocar Professional
Baua Electric
JUNE 8, 2024
It plans to plough in around Rs 12,000 crore in Mahindra Electric Automobile, aiming for a penetration of 20-30% for electric vehicles in its portfolio by 2027. The charging infrastructure will come up and with that, backed by ‘wow’ products, the penetration of electric vehicles will rise. People buy ‘wow’ products.
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