BMW Group makes sustainability and efficient resource management central to its strategic direction
Green Car Congress
JULY 28, 2020
This new strategic direction will be anchored in all divisions—from administration and purchasing to development and production, all the way to sales. Product strategy: fully-electric models in high-volume series. The company will have 25 electrified models on the roads by 2023—half of them fully electric.
Let's personalize your content