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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

Ford spokesman in Wards Auto ) 6/9/06 "So, Mr. Ford is saying we’re looking into it. The electrification of the automobile is inevitable." When Lutz first proposed creating an electric car in 2003, the idea "bombed" inside GM, he says. "I San Jose Mercury News ). Everything is on the table." This is unusual.

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