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Auto industry spent less on advertising in 2022; Tesla already spends $0

Teslarati

Although Tesla spends $0, the decline in ad spending could be an indicator of troubles for an industry trying to compete with Tesla’s EV lead. Reuters reported that the auto industry’s ad spending fell to $4.8 billion between January and July 2022 or 4% year-on-year. Compared with the same period in 2019 ($5.50

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ISU study finds large potential for biobased materials in auto industry, but with challenges

Green Car Congress

A study by researchers at Iowa State University has determined that the automotive industry has a very large potential to utilize biobased materials. However, they noted, there are also many challenges associated with the use of biobased parts in the auto industry. Cost to manufacture is one of the main considerations.

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More auto plant shutdowns for COVID-19

Green Car Congress

Joining BMW, Ford and FCA in suspension of production in the US due to COVID-19 ( earlier post ) are: Toyota is temporarily suspending production at all of its automobile and components plants in North America, including Canada, Mexico and the US, through 3 April. Tesla will suspend production at its Fremont plant on 23 March.

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New Ipsos study on autonomous driving finds most Americans simply enjoy the act of driving their vehicle

Green Car Congress

Ipsos, the global research and insights organization, explored consumer thoughts in its third annual Global Mobility Navigator Syndicated Study. The study comprises three modules, with the first focusing on Autonomous Driving. The auto industry is also battling an awareness issue with the new technology.

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Auto Industry Backs Additional Funding for Research into Impacts of Mid-Level Ethanol Blends

Green Car Congress

The auto industry in principle is not opposed to the introduction of such mid-level blends (i.e., The Group estimates that $17 million beyond existing allocations will be needed to successfully complete vehicle studies that will provide much needed data for evaluating the effects of adding more ethanol to base fuels.

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Toyota unveils Driver Awareness Research Vehicle

Green Car Congress

Toyota used the Los Angeles Auto Show as the forum at which to unveil a Driver Awareness Research Vehicle (DAR-V). By addressing these critical daily priorities before even setting foot in the vehicle, a driver potentially has more mental bandwidth to focus on driving, Toyota suggests. Click to enlarge.

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Toyota will introduce FT-Bh hybrid city car concept in Geneva

Green Car Congress

Toyota will stage the world debut of the FT-Bh concept, an ultra-lightweight, full hybrid city car study, designed to achieve low emissions within an economically viable production framework, at the Geneva Motor Show.

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