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Automotive Market Research Perspectives on Selling Green in a Try-to-Survive Market

Green Car Congress

Edwards points out that attitudes like being green arise from values that are usually stable, internalized and emotionally charged and as a result they frequently stay constant over one’s lifetime. We’re always looking for ways to achieve risk reduction and we’re looking for a meaningful life.

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Stellantis CEO struggles to sell Jeeps in the golden era of SUVs

Baua Electric

His emphasis on trying to protect profit margin left Stellantis charging higher prices for older products than what rivals had on the market, leading to lost share and elevated inventory. The transition that we are going through is immensely challenging,” Tavares said, referring to the broader auto industry. million ($39.7

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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

Ford spokesman in Wards Auto ) 6/9/06 "So, Mr. Ford is saying we’re looking into it. Ford VP of Environmental and Safety Engineering Sue Cischke in Wards Auto ) 5/11/06 "We have nothing to announce today, but yes we are very keenly looking at (plug-in hybrids), and working with that technology. Everything is on the table."

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