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Chinese-owned automaker BYD has announced plans to build a factory in Europe in hopes of bringing its affordable EVs to the masses there. As the brand picks up steam in sales, it will break ground on its first European factory, with Hungary selected as the location.
The new Model Y variant currently stands as the second most-affordable and longest range variant of the all-electric crossover. The Model Y Long Range RWD starts at 48,990 euros ($52,500), making it the second most affordable variant of the vehicle in the countries where it is offered.
The probe is exploring whether China provided unfair subsidies for its EV plant in Hungary. In the UK, Leapmotor has opened its order books for its affordable T03 and C10 electric vehicles. BYD is also setting its sights on the UKs small and affordable EV segment with the BYD Dolphin Surf.
However, the prices of the youngest cars, limited in availability due to the post-COVID-19 supply constraints, and the oldest, most affordable cars on the market, are gradually stabilising. Other European markets, such as Hungary , are anticipating price rises later in 2025 as a result. km across a carmakers fleet.
While Tesla commands the electric car market in the likes of Canada, USA, China, the United Kingdom and Australia, Nissan is the EV leader in many European countries such as Portugal, Poland, Ireland and Hungary. .
BYD aims for a 5% share of EV sales in Europe, even before production begins in Hungary. The facility will build electric cars with battery packs built in Hungary. The Hungary plant will be able to build 150,000 vehicles a year with the ability to double output to 300,000 eventually. Shu explained, “It will be Europe for Europe.”
BMW cylindrical battery cells The first Neue Klasse model, and SUV previewed by Vision Neue Klasse X concept , is scheduled to start production in Hungary in 2025. That will be preceded by European production. A sedan based on the minimalist Vision Neue Klasse concept will follow the SUV into production in Germany in 2026.
Although best known for its ultra-affordable EVs (like the $10,000 Seagull ), BYD is quickly expanding into new segments like pickup trucks, luxury models, and smart electric SUVs. With new plants opening in several key overseas regions, like Thailand, Turkey, Hungary, and Mexico, overseas sales are expected to continue rising.
Although BYD is best known for its affordable vehicles, the automaker is rapidly expanding its lineup with new pickup trucks, luxury SUVs, and electric supercars. With new plants planned in Hungary, Pakistan, Mexico, and Turkey, BYD is laying the groundwork to continue its dominant expansion.
Stellantis said its partnership with a battery leader like CATL will enable it to implement LFP battery technology in its crossover and SUV BEVs in the B and C segments, which will be durable and affordable with intermediate ranges.
Audi Q6 e-tron quattro (Source: Audi AG) The race for more affordable EVs The new lower-cost Audi EV is “not a four-metre car,” according to Döllner. “We Ford is shifting its plans to smaller, more affordable EVs. Rivian R3X (Source: Rivian) Audi’s parent company, Volkswagen, announced it aims to begin producing its most affordable ID.1
These measures include: Subsidies and Tax Benefits: The government has offered financial incentives to both manufacturers and consumers to make EVs more affordable. Several factors contribute to this demand: Growing Middle Class: With an increasing number of Chinese consumers entering the middle class, more people can afford EVs.
Electrek’s Take Most people know BYD because of its ultra-affordable EVs, like the Seagull, which starts at under $10,000 (69,800 yuan) in China. The company opened or plans to open new plants in Thailand, Turkey, Brazil, Mexico, and Hungary to expand its global footprint. However, the EV giant is quickly expanding into new segments.
Affordable EVs driving demand According to MarkLines (via Nikkei ), BYD’s new vehicle sales climbed 40% between April and June to 980,000. A big part of BYD’s surging sales numbers is its incredibly affordable electric cars. Ford has already announced it’s shifting to smaller, more affordable EVs as it looks to overcome massive losses.
Despite slashing prices and launching more affordable EVs, BYD’s bottom line nearly doubled from the first three months of 2023 (+98%). It’s also planning to open facilities in Mexico, Hungary, Brazil, Turkey, and Pakistan. The EV leader posted revenue of RMB 176 billion ($24.7 billion) in Q4 2023. billion ($1.46
BYD Atto 3 production (Source: BYD) After beginning production at its Uzbekistan plant in January, BYD is building new facilities in Hungary and Brazil as it expands the brand overseas. BYD is pressuring legacy automakers after slashing EV prices and introducing a series of more affordable “Honor Edition” models.
BYD’s wide-reaching portfolio (Source: BYD) Although BYD is widely recognized for its extremely affordable vehicles, like its best-selling Seagull , which starts under $10,000 (69,800 yuan), China’s EV leader is rapidly expanding into new segments.
CATL for LFP technology, from their plant in Hungary LGES for both NCM and LFP batteries, built in their plant in Poland. Less expensive, it is an important part of the economic equation for affordable electric vehicles and their democratization in Europe.
For example, BYD is building a plant in Hungary that will “be Europe, for Europe.” In response, Ford is shifting from larger to smaller, more affordable EVs. BYD is best known for its affordable EVs, such as the Dolphin, Atto 3, and Seagull, but it’s expanding into new segments, including mid-size SUVs and luxury models.
It’s also planning to build factories in Hungary, Brazil, and Turkey. Although EV sales have yet to take off, new affordable models could help drive demand. BYD store in Thailand (Source: BYD) BYD plans new EV plant for Pakistan To fuel its expansion, BYD has opened or plans to open new EV plants in key overseas markets.
New facilities are coming online soon in Hungary, Brazil, Pakistan, Turkey, and Mexico. Amid a wave of new competition and an intensifying EV price war in China, BYD is setting up shop in key overseas markets to drive growth. The company opened its first manufacturing plant in Thailand, a booming EV market.
Genesis GV60 at a Tesla Supercharger (Source: Genesis) Hyundai, Kia, and Genesis continue gaining ground in the US with some of the most affordable, fuel-efficient EVs on the market. Hyundai and Kia account for eight of the top ten most fuel-efficient EVs in the US in 2024.
2024 Hyundai IONIQ 5 interior (Source: Hyundai) Although the battery unit will come online about a year later, it will be sourced from Hyundai’s Hungary plant. Hyundai already has six of the top ten most affordable and fuel-efficient EVs in the US this year, but the company isn’t planning to slow down.
The EV giant opened its first manufacturing plant in Thailand earlier this year, and more are planned for Hungary, Brazil, Mexico, Pakistan, and Turkey. Ford is betting on smaller, more affordable EVs to turn things around with its new low-cost platform. While Ford’s Model e EV unit is on track to lose between $5 billion and $5.5
” Automakers are expanding their use of different types of battery chemistry, such as LFP, in a bid to cut costs to make affordable EVs and avoid supply chain concerns around materials like cobalt. SK On has production sites in the United States, South Korea, Hungary, and China. We are flexible.” market at all.
Put simply, this little-known upstart has accelerated ahead of its much bigger rivals in the race to build an affordable electric car. Today BYD employs 130,000 people in 11 factories, eight in China and one each in India, Hungary, and Romania. we could not afford to do anything like this."
20 February 2025 Read next What to expect from Hungarys automotive market in 2025 20 February 2025 Read next What was the best-selling EV in Europe in 2024? Vehicle affordability remains a challenge for the industry. These trade-in equity dynamics further exacerbate the industrys affordability challenges. This would be down 10.1%
20 February 2025 Read next What to expect from Hungarys automotive market in 2025 20 February 2025 Read next What was the best-selling EV in Europe in 2024? This will benefit the Neue Klasse vehicles, the first of which will enter series production later this year in Hungary.
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