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Ford Slashed the Mach-E's Price Tag and Saw an Immediate Uptick in Sales

The Truth About Cars

One factor that is coming into clear focus is pricing, as Ford recently found out with the Mustang Mach-E. Ford knocked several thousand dollars off the Mach-E’s price earlier this year and has offered aggressive financing deals with interest rates as low as zero percent. & & [Image: Ford] Become a& TTAC insider.

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Ford Mustang Mach-E price cuts are proving affordable EVs are in demand

Baua Electric

Ford is moving inventory after slashing prices by up to $8,100 on its best-selling electric SUV, the Mustang Mach-E , last month. A recent Cloud Theory report reveals that the price cuts are working as buyers look for more affordable EVs. Ford’s Model e electric vehicle unit lost $4.7 billion last year.

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Hyundai Motor, including Kia top Ford and GM in US EV market with affordable EVs

Baua Electric

Hyundai Motor Group, including Kia, is using affordability to gain market share in the US. With low-cost electric cars, Hyundai Motor , along with Kia, surged past American automakers Ford and GM in the US EV market in the first three months of 2024. Ford sold 20,223 electric cars in the first quarter of 2023, while GM sold 16,425.

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Ford reveals specs for F-150 Lightning Pro: Price, Range, and Features

Teslarati

Ford released details on the F-150 Lightning Pro variant recently. It is also the all-electric pickup truck’s most affordable variant. In the legacy automaker’s own words, the F-150 Lightning Pro was “Built Ford Tough” for business owners. ” 2022 Ford F-150 Lightning Pro. .

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Fisker pivots to franchised dealerships for EV sales, support

Baua Electric

“We are evolving our business model and intend to add as many as 50 dealer partners in the U.S. and Canada and a similar number of dealer locations in Europe this year,” CEO Henrik Fisker said in a statement to Reuters. In Europe, the company plans a hybrid model, signing up dealers while continuing direct sales.

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Ford and SunPower to offer home rooftop solar system to offset charging of Focus Electric

Green Car Congress

Ford and SunPower Corp. Affordable financing options for the solar system are available through SunPower. Interested Focus Electric customers will be contacted by a participating SunPower dealer who will visit their home to begin the installation process. This price point does not include local sales tax.

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Why communication is key to accelerating electrification

My Energi

According to the results of a new YouGov survey commissioned by the National Franchised Dealers Association (NFDA), consumer acceptance of electric vehicles (EVs) continues to grow. To date this year, more than 260,000 BEVs alone have driven off dealer forecourts, with the Tesla Model Y now the fifth most popular new car in the UK.

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