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Driving Dystopia: BMW Sneaks Subscription Services Back Into Vehicles

The Truth About Cars

Last year, BMW walked back its decision to offer subscriptions for heated seats. But the intention to normalize subscriptions remained and BMW has since decided to offer monthly billings on adaptive headlights — which is something you’d expect a luxury brand to offer by default.

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The i4 EV is now the cheapest lease in BMW’s entire lineup

Baua Electric

Photo: BMW The all-electric BMW i4 is currently the most affordable car to lease in the German automaker’s lineup – gas cars included. BMW is a luxury automaker, so the i4 isn’t a cheap car. What’s more, the i4 isn’t even one of BMW’s entry-level models. That puts the effective monthly cost at $627.

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Mercedes-Benz EQ models have been slow to sell, dealers report

Teslarati

Comparatively, vehicles across the overall luxury segment averaged 57 days, while BMW vehicles took around 38 days to sell. One person who runs a Mercedes store said he currently has over six months’ worth of EVs and only a 50-day supply of the company’s gas cars. “Our cars need to be ‘want’ cars,” he said.

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Tesla Model Y continues to lead auto sales in Norway

Push EVs

A similar personal best was gained by its slightly lower volume sibling, the Opel Corsa, just outside the top 20. Finally, another relative newcomer, the BMW iX1, has seen great progress, from its very first deliveries in December, climbing to 16th rank in Q1. Another great climb has been seen for the new ID.

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The Best Electric SUVs on the Market

EV Life

Like their electric car cousins, all-electric SUVs have come a long way—batteries have evolved to increase range and improve performance, new motors are providing impressive torque and towing capabilities, and prices have come down to make options more affordable, making these SUVs some of the most attractive sport utility options out there.

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ABI Research sees annual EV sales at 2.36M units worldwide in 2020; importance of autonomous EVs in Internet of Things

Green Car Congress

Overall, EV sales have been disappointing so far due to a lack of choice and perceived personal benefits, high purchase prices, and most importantly, consumer anxiety about range, maximum speed, recharging times, and the lack of public charging infrastructure.

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DEED advertising pays off

Electric Auto Association

The members of EAA San Joaquin Valley (EAASJV), largely held back from holding in-person events since the chapter’s founding in 2019 due to the pandemic, were determined to make their 2022 Drive Electric Earth Day event a rousing success. We shared ideas on how to do that; personally, I read a book about marketing.”

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