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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

But the battery-powered two-wheelers get separate showrooms, sales methodologies and marketing programs aimed at different target audience. The Chevrolet Volt was a purpose-built plug-in hybrid, with an electric motor driving the car and a small gas engine that charged the small battery when it was depleted.

Market 69
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Naysayer Alert – the hydrogen red herring

My Electric Car

Recent developments in lithium ion batteries, and the consequential range improvements of EVs has significantly dampened enthusiasm for hydrogen fuel cells. The Honda FCX Clarity FCEV and the Toyota Mirai FCEV, both use an electric drive motor and a battery pack. So why haven’t FCEV becoming as prolific as other electric cars?

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Report: Automakers Collectively Revise Goals for Electric Vehicles

The Truth About Cars

One typically sees a dozen or so Tesla and Rivian badges before encountering a battery powered vehicle sporting a logo belonging to a legacy automaker. In 2019, former president of Cadillac Steve Carlisle claimed “the majority, if not all, Cadillacs will be electric by 2030."