More than a third of Prius owners get another one, finds CarMax
Baua Electric
MARCH 12, 2024
The Prius displaced the Chevrolet Corvette, which had the highest model loyalty the last time CarMax conducted a similar survey, in 2017. 2017 Toyota Prius Toyota also had the highest loyalty as a brand, with 28.5% Lexus had the highest brand loyalty in CarMax’s 2017 survey.
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