BMW will tout all-electric iX SUV during Super Bowl following seven-year absence
Teslarati
FEBRUARY 9, 2022
It is the first time since 2015 BMW is putting on a Super Bowl advertisement; the last time was for an electric vehicle, too. Its 2015 Super Bowl ad was also for an all-electric vehicle: the BMW i3, which the automaker recently announced it would stop producing at its plant in Leipzig. 0-60 MPH acceleration tops out at just 4.4
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