How the IBM PC Won, Then Lost, the Personal Computer Market
Cars That Think
JULY 21, 2021
On 12 August 1981, at the Waldorf Astoria Hotel in midtown Manhattan, IBM unveiled the company's entrant into the nascent personal computer market: the IBM PC. From IBM's perspective, a new and vast market quickly turned into an ugly battleground with many rivals. With that, the preeminent U.S. IBM CEO Frank T.
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