Toyota Concerned About Market Viability of Plug-ins, Sees Clear Path to Commercialization of Fuel Cell Technology in 2015
Green Car Congress
SEPTEMBER 23, 2009
As Toyota learned with the introduction of the Prius and its efforts on the 2002 RAV4 EV, O’Brien said, it is difficult to force technology adoption by consumers. Toyota has collected extensive data using hybrids, plug-in hybrids and electric vehicles in real-world testing, matching conditions seen in day-to-day use, O’Brien said.
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